Majority of business owners understand the significance of having a website, but often they simply create a site, launch it, and never monitor it again, ignoring website maintenance services entirely. If your site isn’t properly maintained, chances are there you may lose valuable clients or customers and is going to impact your business infrastructure.
Websites maintenance services ensure that all of the components such as links, inquiry, images, payment mechanisms, shopping carts etc are working in a safe and efficient manner.
Creating a user-friendly, visually attractive, platform-responsive website is a great way for letting the world know your business exists. Regular website maintenance services are essential if you want your business’ visibility to grow and expand.
At Cosmolance we can help you drive traffic to your website and improve your search rankings by adding new content and maintaining the website. We shall carry out routine website maintenance so that that content is correct and up-to-date.
The more you update and maintain website maintenance services, the more search engines will increase your rankings. Conversely, search engines can reduce your rankings if your site is not updated and they may even remove your website from its search engine results if they suspect any infected with malware. Additionally, some search engines like Google have started to selectively show search results based on the type of device a person is searching from.
What does this mean? If you have not opted for website maintenance packages for several years, chances are your website is not optimized for smartphones and tablets.
Your website will certainly appear if a person enters your URL, but the site will not be compatible with the device. Navigation may appear difficult to manipulate on a small device.
If your business’ website is not mobile responsive, then your website may not be presented in search results when Google detects a person is searching from a mobile device. Getting left out can hurt your business for a lifetime.
Modern websites contain several lines of code which depend on specific software that in turn runs on your web hosting server. Hackers often try to attack such vulnerabilities. The best way to prevent this is to keep your web maintenance services updated.
Content plays a huge role while making or breaking your website. The content on your website should keep your readers hooked to your website. Timely updating of content is very essential to crack the success spot in any business deal.
Search engines prefer to crawl web pages that are fast and error-free. They love to index content which gives them material to rank your website. So every time you update or monitor your website you are making it easier for search engines to sink in and extract informative and relevant content.
Content and Code are the essential cornerstones of web maintenance services. Every website needs to have a good backup regularly in case something went wrong with the sites. Code needs to be backed up anytime you are going for an update. Content that includes text, images, audios or videos should be on backup once a quarter.